No Nonsense | No Frills | Pure Accountability
Welcome To Your Accountability Program
Business should give you more life. Simple. To get there, you need to cut out the distractions, block the noise and be 100% focused on daily and weekly actions.
This is a coaching program like no other. In The Cut Through
- we cut through the noise,
- we cut through the things that steal your focus and
- we cut through resistance to make the boat go faster so that you achieve your true potential.
The Cut Through is a 1-to-1 coaching program for people who KNOW what they need to do and that they need to do more of it. Real people, with real results achieved weekly and where progress is measured every day. We 100% GUARANTEE results and your investment includes a complimentary Sign-On Bonus!
By focussing on the 'bottom line' and ignoring the myriad of urgent and not important things your day throws at you, the program keeps you moving forward instead of sideways, towards and through your goals rather than missing them.
...because you don't need different or new things. You just need more FOCUS to make sure you beat the Fear of Coming up Short.
The Cut Through means you DO more, ASK more and ACHIEVE more. In this program, every week you do what you say, say what you mean and are fully committed to open, honest, insightful feedback to move you as quickly as possible from where you are to where you want to be.
That means more Profit, more Time and Control in your life and improved performance for you and your business.
The Cut Through isn't for the faint-hearted. It is only for people ready to operate 'above the line' 100% of the time.
You take Ownership. You are Accountable. You are Responsible.
You are NOT alone.
The Cut Through complements whatever personal and business development you're doing today. If you're not doing anything, this is a great place to start. It’s a low-touch, single-focus program that couldn’t be more simple to use.
A little about The Cut Through
First off, it's for business owners, the self-employed and anybody whose success is based on results. It doesn't matter what niche you're in or which industry you serve - this WILL work for you.
What you DON'T get in The Cut Through:
You don't get a business community, meetings to attend or reports to produce. That's right:
- NO 'bright, shiny things'.
- NO time-wasting with unnecessary meetings.
- NO wasted energy going after yet another 'cause'.
- NO good money after bad.
- NO distractions. No Facebook/LinkedIN/TikTok...
You don't get someone telling you what to do or inundating you with checklists to follow. You don't get a consultant looking over your shoulder with a clipboard. You don't get a compliant, easy-to-please pat-you-on-your back 'friend'. You don't get a rigid structure to follow.
What you get is personal, tailored and absolutely 1-to-1:
- You DO get a tell-it-like-it-is weekly reply to your most pressing challenges.
- You DO get personal, specific, tailored replies direct from Chris.
- You DO get the benefit of his 25+ years of global business experience and the collective wisdom of a network of 1000 coaches around the world.
- You DO get accountability that fits with how you want to work.
You get inundated with nothing. The Cut Through is a hyper-tailored, super-economical , time-conscious 1-to-1 coaching program that fits INTO your regular work, that takes NO time out of your week, and that truly keeps you focused on your business goals.
The is a space for people serious about doing things better. About improving themselves and their organisation. About making the 'boat go faster'.
You've got to make a commitment when you join today.
That commitment? To hit “Reply” to an email and answer three questions once a week.
Weekly check-ins are one of the cornerstones of most coaching. If you're the kind of person who benefits from less talk and more action, and if you want ME, specifically, to hold you to account and correspond with you each week, then this program is for you.
HOW IT WORKS - AND WHAT YOU GET
When you join today, you will get an email from me every week for the next 12 months, at least. That's one email from me, every Friday, for the next 12 months.
The emails will always have [TCT] in the subject line, so you’ll know that it’s me and you’ll be able to prioritize it. The email will ask you three short questions:
- What did you do this week?
- What will you do next week?
- What else do you want to share?
You shouldn’t spend more than ten minutes on it.
To get you set on your learning journey, you get an immediate injection of tools, books, insights and articles. We want you to succeed, so we have included all of these for you:
- One FREE, 20-minute Strategy Session with one of our Certified Coaches (RRP $295)
- Book bundle by selected leadership, mindset and growth authors (RRP $345)
- Two whitepapers to prepare your thinking (on business resilience and essential entrepreneurial characteristics)
- Planning tools developed by the Centre valued at over $875
The book bundle, whitepapers and planning tools will be dispatched as soon as you sign up and your Strategy Session scheduled at your earliest convenience.
WHY IT WORKS
- You've got skin in the game - You've paid.
- You've got Accountability - You know I’ll be looking out for your email.
- You can manage what you measure - You will study the past to improve the future.
- You will build momentum - The weekly commitments (achieved) mean you build speed towards your longer-term goals without over-stretching at any one time.
- You reflect every week - Taking the time to think means you work ON your business, not just IN it. And you clear the 'fog' so you can see the wood for the trees...
- You have a permanent, immediately-accessible "logbook" of all the important decisions taken, measures used and KPIs met in your business.
There isn't a business in the world that doesn't have reporting lines, where every week, month and quarter, managers report on their past performance and future plans. It provides accountability, quality-control and certainty.
The Cut Through gives you the same structure. And your business will grow. You report to me on your achievements. I take confidentiality deadly seriously. Your questions and answers will NEVER be shared with anybody. They’ll be kept under digital lock and key inside my secured email account.
That’s our contract.
And that's the program.
No longer explanations because they’re not necessary. You get an email. You reply. You spend your time well, because you know you've got to report back. You take ownership and responsibility. Simple.
You become more productive and you achieve more. Performance improves because you measure it. You take action and go forward.
If it’s for you, you probably already know by now.
The Cut Through Investment
The Cut Through program is worth $1,000,000 per year. (Just kidding. I made that up...)
I coach high-performance businesses and high-performing leaders. A single missed opportunity can be worth easily anything from $3000 to $10000 when business owners don't do the things they know they should be doing. That's every month.
So, to be prudent, let's go with $3000 each month and $36,000 per year. But, for The Cut Through I will charge you $4985 (plus tax) for the full year. 52 emails, 1 every week, for a full year. A year's membership into the private, exclusive club of you and I.
That isn't a typo. At that investment, you are more likely to buy right now, so let's get started. The sooner you do, the sooner you will make real progress towards your full potential. From my side, I am motivated to help leaders become better at leading and want you to be part of that.
Why would I do private correspondence for such a low fee? Simply put, it sometimes is an entry-point for people like you who need MORE in-depth coaching with me but want to "try before you buy". I respect that. You can test the waters before jumping in.
For others, it's all they need. Accountability - with insights - is always worth paying for.
It is not a scalable program for me. I sit down every Monday and Tuesday and read all your replies. I then reply back to you. And it's well worth it.
The value proposition is straightforward. You know what you're getting: 52 emails a year that you reply to.
So get started today.
I’ll send you one email right now to tell you what to expect, and your next email this coming Friday...in fact, if you do what you've committed to each week and give honest feedback when asked, I'll gaurantee that you will make real progress and get real value. If, after three months, you have not got great value I will refund the rest of your investment.
Does Chris acknowledge my emails?
Yes, and better than that, he actually replies to your questions.
Can I have an in-depth conversation with him and get live coaching?
Only if you're a current coaching client. Packages for that start at $2,500 a month and are dependent on an in-depth application. Email email@example.com if you'd like to know more about becoming a private client.
Realistically, The Cut Through is a good option for you if you either already have a coach, or prefer to not work with a coach at the moment. That means this program is designed as an extra resource to support you in your current efforts.
What happens when I join today?
You'll get two emails from Chris right away and on this Friday - and next Friday - and every Friday for the rest of the year, you'll hear from him again. That means NO one-click upsells, no add-on options and no exciting opportunities to join his other programs forced upon you now or at any stage in the future.
What if I want to cancel?
You can cancel at any time by sending an email to firstname.lastname@example.org and you won't get another email. But since you've already paid for it, you'd be crazy to cancel. Remember: no refunds.
Does this work?
Yes, it works if you set aside ten minutes every week to reply to an email.
Business coaching shouldn’t be a mystery, nor is not magic. Achieving a great business is about setting goals, building strategies and systems and sticking to them.